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Category Archives: Website Building

Home/Archive Category: Website Building

Why All Local Business Need A Website

Jul 4, 2023Beachside MarketingSearch Engine Optimisation (SEO), Website Building

If you have a business, regardless of the size, you need a website. If you don’t have a website, get a website built. We’ve seen so many local business that rely on either their Google My Business listing or just a Facebook page as their website. Unfortunately, this isn’t good enough. Here we’ll outline the

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Mornington Pier at sunrise

What Your Website Says About Your Business

Jun 19, 2023Beachside MarketingWebsite Building

We like to say that your website is like the front door to your business, at least in the online world. And, like your physical location, if your digital front door doesn’t look inviting, people aren’t going to come into your business. That’s why having a clean and professional website is important for any business.

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Old tree in Portsea pictured against the Port Phillip Bay

A Case Against Wix et al. (And Why We Like WordPress)

May 15, 2023Beachside MarketingWebsite Building

With a recent ad campaign by Wix attacking WordPress and the general backlash from the digital marketing community, we figured we’d weigh in to back up WordPress and explain why we prefer it. We’ll go one step further and say WordPress is better than the likes of Squarespace and Shopify as well. Before starting though we’ll

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Looking along Mornington Pier towards Mt Eliza

What Is Website Hosting?

May 10, 2023Beachside MarketingWebsite Building

If you are looking to build a website for your business you’ll need website hosting. If you already have a website for your business, you have hosting. But what is website hosting and why do you need it? Put simply, your host is just the computer that your website lives on; this computer is called a server.

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Our Favourite WordPress Plugins

May 1, 2023Beachside MarketingWebsite Building

WordPress is one of the most popular content management systems (CRM) in the world. What’s a CRM you ask? Well, most websites use software called a CRM to better manage their site; things like the copy on the website, page layouts, site structure, and more. Basically, a CRM makes it easier to manage a site

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Stingray in the water at Shelley Beach

Setting Up Google Merchant Centre In WooCommerce

Apr 26, 2023Beachside MarketingWebsite Building

Google Merchant Centre is a great tool for getting ecommerce products in front of potential customers. Unlike standard Google search, Google Merchant Centre sends products to the Google Shopping Network, showing listings either organically or through Google Ads. All in all, this is just another aspect of SEO that you need to pay attention to

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Covered grape vines at Stumpy Gully Winery

How Much Does It Cost To Build A Website?

Apr 4, 2023Beachside MarketingWebsite Building

If you’ve read any of our other articles, you’ll know that one of our common answers to what seems like a straightforward question is “it depends.” And when we’re talking about the cost of rebuilding a website, this is probably the biggest “it depends” that we can think of. Because of that (spoiler alert), we’re not

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