Social Media Advertising or Google Ads?
January 12, 2026If you have a limited marketing budget but want to advertise online, you want to make sure you use that budget as efficiently as possible. You may be tempted to try and split your budget between networks or you may be trying to determine whether you should concentrate on one. But which one? Different social […]
How Much Is A Customer Worth To You?
Do you know the value of a customer? At the risk of already creating a cliché in this very young marketing blog, the answer is “it depends.” Yeah, we’ll go there again. But it’s not as much of a “it depends” as usual, because there’s a relatively clear answer that we’ll give you. It depends […]
How Long Does It Take For Google Ads to Work?
Google Ads is a great way to get traffic to your site and ultimately sales or leads for your business. Of course Google Ads isn’t right for every campaign, but can be a good option for a lot of people. Even if Google Ads is the right way to go, it’s not like flipping a switch […]